Hi, I’m Sofia!

A Canada-based UX/UI Designer who creates functional, delightful and engaging experiences.

Previously designing at Athlon for companies such as Amazon and Zebra

UX/UI DESIGN • GAMIFICATION • MOBILE FIRST

Designing an application that uses gamification to guide the elderly on how to use smartphones and apps.

Amazon 🔒

UX/UI DESIGN • WEB DESIGN • NDA

Designing a system to help planners and executive leadership view and analyze Amazon’s volume and capacity data.

UX/UI DESIGN • MOBILE APP • DESIGN CHALLENGE

Designing a mobile app to allow roommates to live together more happily and with fewer conflicts.

UX/UI DESIGN • REDESIGN • PROGRESSIVE WEB APP

Redesigning an application that displays preventive health information provided by Canadian clinicians.

What people say about me

  • Cleo Mavriplis, M.D., Founder @ icanbewell

    “Sofia, as the only UX designer, worked seamlessly with engineers and data analysts to improve the icanbewell.ca web app. She was an excellent team member, collaborating well especially around tight timelines and complex production issues. She designed a vastly improved user experience, with a clean, functional, and engaging landing page. She also ensured the flow and function of the whole web app was much more intuitive.

    She listened to my concerns as the medical content expert and adapted to my requests with flexibility. I definitely recommend Sofia for improving the UX design and function of eHealth applications or any other online tools.”

  • Clarice Chin, Design Lead @ Athlon

    “Sofia takes great care and responsibility with all work tasks, you can see she is thorough and diligent with her work. She is also strong at orienting herself in complex projects, as she is very organized, detail-oriented and has good time management skills.

    During her co-op placement at Athlon, Sofia demonstrated her design and research technical skills when building wireframes and prototypes, creating user research and testing protocols, and analyzing results.”

  • Fabio Verdi, PhD, Associate Professor @ Federal University of Sao Carlos

    ”Sofia was one of the best students I ever had. I was her professor in multiple courses and was her advisor during her undergrad research. She has a great capacity of quickly understanding problems and coming up with solutions. Sofia is also very proactive and can work well independently as well as collaborate in a team.

    Moreover, Sofia is very polite and kind. It is very easy to have a conversation with her.”